Professional Development

Advanced Issues in Telecommuting
Come learn more about telecommuting. Discuss time off, vacation, working 9-5 issues, communication; developing professional contacts; creating social contacts; and rebuilding community issues. Discover how organizations will become virtual, and the implications for both organizations and workers. Includes the instructors’ fascinating book “Nine Shift: Work, Life and Education in the 21st Century.” Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6044 003 $195
6/1 - 6/30

Course #: BUP 6044 004 $195
8/1 - 8/30
Online, via the Internet
Instr: Bill Draves

Boosting Your Web Site Traffic
Acquire the basic skills to boost your web site traffic, including how to analyze your visitor traffic, how to use search engine optimization to get greater visibility and exposure in Google searches, and how to redesign your web site copy to increase your visitors and results. No experience necessary, but if you are at an advanced level, your instructor is an SEO expert and can answer your toughest questions as well. Course 2 of 3 in eMarketing Essentials certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 5022 022 $195
5/1 - 5/31

Course #: BUP 6022 003 $195
7/1 - 7/31
Online, via the Internet
Instr: Dan Belhassen

Communicating & Marketing Using Social Networks
Develop a two-way communication and marketing strategy for your organization using social networks. Let your instructor guide you in exploring major social networks, including Twitter, LinkedIn, and blogging. Learn quick, easy ways to use Twitter, blogs and LinkedIn to engage your customers or clients and keep them interested in your organization or business. You’ll find out the advantages and disadvantages of each, and learn what’s right for your work and organization. Your instructor is a director of marketing for a national association, and writes and speaks on the topic. Course 2 of 3 in Social Networking for Business certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6032 002 $195
5/1 - 5/31
Online, via the Internet
Instr: Suzanne Kart

eMarketing Essentials Certificate
Come get an introduction to eMarketing, including improving email promotions, analyzing your website traffic, search engine optimization, and online advertising. Relevant for organizations, businesses, non-profits, or government agencies. No eMarketing experience is necessary. If you are at an advanced level, your instructors are experts and can provide the latest information and answer your toughest questions. Three 1-month online courses offered Feb.-April, April-June, June-Aug., or Sept.-Nov. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6020 002 $495
5/1 - 5/31
Online, via the Internet
Instr: Dan Belhassen

Generational & Management Certificate
There are now four generations in the workplace. Each has a different set of values, attitudes, work behaviors and communication styles. With the largest generation gap in more than 30 years, misunderstandings are at an all time high. Learn how each generation approaches work. Gain communication skills to manage effectively in today’s multigenerational workplace. This course is perfect for employees and managers who want to understand other generations and improve their effectiveness. Three 1-month online courses offered Feb.-April, April-June, June-Aug., or Sept.-Nov., includes the book, “Generational Learning Styles,” by Julie Coates, study guide, exam and certificate. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6010 002 $495
4/5 - 6/30

Course #: BUP 6010 003 $495
6/1 - 8/31
Online, via the Internet
Instr: Varied

Generations in the Workplace
For employees and managers who want to understand other generations. Course 1 of 3 in Generational Communication and Management certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6011 002 $175
4/5 - 4/30

Course #: BUP 6011 003 $175
6/1 - 6/30
Online, via the Internet
Instr: Kassia Dellabough

Improving Email Promotion
Discover ways to improve your email promotions, including when to email, what to email, and testing email copy. Then find out how to analyze response rates, including bench marks for open rates and click through rates. If you are advanced, your instructor is an email expert and can answer your toughest questions as well. Course 1 of 3 in eMarketing Essentials certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6021 002 $195
4/1 - 4/30 Mo/Tu/We/Th/Fr/Sa

Course #: BUP 6021 003 $195
6/1 - 6/30 Mo/Tu/We/Th/Fr/Sa
Online, via the Internet
Instr: Dan Belhassen

Integrating Social Networks in Your Business
Learn how to create a private social network using Ning, using Google Docs and calendars, and move your website to an interactive Web 2.0 site. Your instructor will help you choose which tools are right for your situation, and then integrate them into your website to develop a social networking strategy for your organization. Course 3 of 3 in Social Networking for Business certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6033 001 $195
4/5 - 5/2

Course #: BUP 6033 002 $195
6/1 - 6/30

Course #: BUP 6033 003 $195
8/1 - 8/30
Online, via the Internet
Instr: Jennifer Selke

Introduction to Social Networks
Move from in-person to online communication with social networks in your business or personal life. Discover the top sites and how to use them for communication, customer retention, branding, marketing, research, needs assessment and serving customers and clients. Let your instructor guide your exploration of Facebook and YouTube. Course 1 of 3 in Social Networking for Business certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6031 002 $195
4/5 - 5/2

Course #: BUP 6031 003 $195
6/1 - 6/30
Online, via the Internet
Instr: Jennifer Selke

Lunch & Learn Series: Iowa Falls
Register for one or all four of the following professional development series offered in Iowa Falls. Lunch will be provided.

Clerical Skills for New Employees
This program begins with a look at some of the basic yet most important of all job skills: being punctual, dependable, and positive; dressing appropriately; and abiding by company rules. Next, the art of organizing tasks and work areas is demonstrated. Participants will learn how to make folders for filing, compile a “to-do” list to help control work flow for the day, and much more. Managing voicemail and e-mail, vital elements of today’s office, can be useless if not organized properly. Lunch is provided.
Course #: BUP 6300 001 $20
5/4 12 am - 1 pm
Iowa Falls, ECC Gentle Student Center Formal Dining Room
Instr: Jean Brownlie

Commendable Customer Service
Everyone talks about customer service. What is it? And why is it so important? As the frontline employee, the customer service representative is the most valuable and visible person to the customers, the one they go to first for every type of information and assistance. See how to provide exceptional customer service with a smile, a professional appearance, and a positive attitude. It covers the basics: fielding questions, solving problems, cheerfully responding to customer requests and much more. Lunch will be provided.
Course #: BUP 6200 001 $20
4/27 Tue. 12 am - 1 pm
Iowa Falls, ECC Gentle Student Center Formal Dining Room
Instr: Jean Brownlie

Every Call Counts
This two-part class combines real-world workplace scenarios to illustrate key concepts and skills for proper telephone techniques. A strong base of communication etiquette is developed through a series of telephone Dos and Don’ts. Learn how to deliver the perfect greeting, screen calls, handle irate callers, transfer callers, and use voicemail. View a wide variety of role-playing examples and behavior-modeling opportunities. Students and professionals gain a better understanding of skills needed to communicate effectively over the phone. Lunch provided.
Course #: BUP 6400 001 $40
5/11 - 5/18 Tue. 2 am - 1 pm
Iowa Falls, ECC Gentle Student Center Formal Dining Room
Instr: Jean Brownlie

Understanding Personality Colors
Everyone has a temperament spectrum that can be classified into four colors: Blue, Gold, Orange and Green. Learn how your color gives insight into what's most important to you and what motivates you. Studying others' colors helps you improve communication and relationships.Enjoy this interesting look at why people act the way they do.Lunch will be provided.
Course #: BUP 6100 001 $40
4/20 Tue. 11:30 am - 1:30 pm
Iowa Falls, ECC Gentle Student Center Formal Dining Room
Instr: Jean Brownlie

Managing Generationally
The key to managing generationally is to communicate with each generation differently. You will learn the skills to effectively manage today’s multigenerational workplace. You’ll learn strategies to lower stress, boost productivity and create win-win situations in your workplace. Course 3 of 3 in Generational Communication and Management certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley
Course #: BUP 6013 001 $175
4/5 - 5/2 Mo/Tu/We/Th/Fr/Sa/Su

Course #: BUP 6013 002 $175
6/1 - 6/30 Mo/Tu/We/Th/Fr/Sa/Su

Course #: BUP 6013 003 $175
8/1 - 8/30 Mo/Tu/We/Th/Fr/Sa/Su
Online, via the Internet
Instr: Kassia Dellabough

Managing Telecommuters Certificate
Boost productivity and your organization’s bottom line with this course on telecommuting. For anyone interested in telecommuting. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6045 001 $495
6/1 - 8/27 Mo/Tu/We/Th/Fr/Sa/Su
Online, via the Internet
Instr: Julie Coates

Online Advertising
Get the keys to making online advertising work for you and your organization. See how pay-per-click advertising with Google AdWords works; how to test low budget AdWord campaigns; and target local audiences. Then discover Facebook advertising and how to determine the demographics of people you want to reach. No experience necessary, but advanced levels will also benefit from expert instructors. Course 3 of 3 in eMarketing Essentials certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6023 001 $195
4/5 - 5/2

Course #: BUP 6023 002 $195
6/1 - 6/30

Course #: BUP 6023 003 $195
8/1 - 8/30
Online, via the Internet
Instr: Dan Belhassen

Social Networking for Business Certificate
Discover the new principles of communication that apply across all networks and how these specific social networks work and the possible uses for you. Learn how social networks develop two-way communication and marketing strategy for your organization. Develop your own plan to integrate social networks into your communication and marketing. Three 1-month online courses offered Feb.-April, April-June, June-Aug., or Sept.-Nov. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6030 002 $495
4/1 - 6/30

Course #: BUP 6030 003 $495
6/1 - 8/30
Online, via the Internet
Instr: Jennifer Selke

Supervisory & Leadership Certificate
Employees are your most valuable resources. The efficiency of your team is the key to success and is your most important responsibility. Get practical, insightful methods for new or even experienced supervisors and managers. Learn about effective delegation, performance management, and writing performance reviews. Discuss the specifics of a supervisor’s role and responsibilities, and strategies for improving overall effectiveness as a leader. You get tips and techniques to apply immediately! Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6000 002 $395
4/5 - 5/31

Course #: BUP 6000 003 $395
6/1 - 7/31
Online, via the Internet
Instr: Sally Klauss

Telecommuting Certificate
For telecommuters, prospective telecommuters, those supervising telecommuters, decision makers, trainers, HR professionals, and anyone interested in telecommuting. Three 1-month online courses offered Feb.-April, April-June, June-Aug., or Sept.-Nov. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6040 002 $495
4/5 - 6/30

Course #: BUP 6040 003 $495
6/1 - 8/27 Mo/Tu/We/Th/Fr/Sa/Su
Online, via the Internet
Instr: Julie Coates

Understanding Gen X & Gen Y
Generation X balances work, friends and family. Generation Y, the largest generation in human history, has never known a time when there was not a World Wide Web. Each has very different work styles than the Baby Boomer generation. Learn how Gen X and Gen Y communicate and gain practical tips for communicating and working with Generation X and Gen Y. Course 2 of 3 in Generational Communication and Management certificate program. Course is online at www.yougotclass.org/catalog.cfm/iavalley.
Course #: BUP 6012 002 $175
5/3 - 5/31 Mo/Tu/We/Th/Fr/Sa/Su

Course #: BUP 6012 003 $175
7/1 - 7/31 Mo/Tu/We/Th/Fr/Sa/Su
Online, via the Internet
Instr: Heather Dimitt

Used Motor Continuing Education
Currently licensed used motor vehicle dealers who wish to retain their dealer license must take a 5-hour course, every two years, and prior to renewal. The education programming will include the examination of federal and state laws applicable to the motor vehicle industry and federal and state regulations related to used motor vehicle dealers. A certificate of completion will be issued to each person who successfully completes the continuing education course. The certificate must be posted conspicuously in the dealership.
Course #: BUP 2278 009 $149
5/21 Fri. 8 am - 1 pm
Marshalltown, CEC Room 608
Instr: Scott Erikson