Occupational Spanish

Automobile Sales & Service

Intended Audience: Non-Spanish-speaking employees of new or used automobile dealerships, parts stores, and repair/service establishments who may come into contact with Spanish-speaking customers and clientele.

Program Description: This is a comprehensive Spanish language program that provides immediate access to functional language skills for non-Spanish-speaking sales representatives and service technicians. The language component utilizes phonetic encoding to address the most important Spanish commands, questions, and phrases pertinent to daily interactions. No prior knowledge of Spanish is necessary.

Content: A 60-page spiral bound manual and accompanying CD. Work-specific language sections include greetings and goodbyes; etiquette and social niceties; communication strategies; numbers; sales; trade-ins; taxes, titles and tags; insurance; payment issues; general paperwork; financial information; parts; service; at the cash register; and methods of payment. Also covers announcing currency, commas and decimals, the Spanish surname system, dates, glossary, and signage.

Objectives: Upon completion, participants will be able to use Spanish to greet customers/clients, express and receive dollar amounts, acquire basic sales and financial information from a customer, list the features of an automobile, and provide customers with basic information regarding automobile insurance, taxes, titles, and tags. They will also be able to assist customers with the purchase of an automobile or parts and services, provide payment information, and conduct routine tasks.

IVCE contact: Pam Blake, (641) 752-4645 or 1-800-284-4823, ext. 5617, or e-mail Pam.Blake@iavalley.edu.